000 00499cam a2200169Ka 4500
020 _a0256101167 (pbk.)
040 _cEUN
082 _a658 IRW 1991 A055 Or.
100 1 _aMcCarthy, E. Jerome
245 1 0 _aApplications in basic marketing :
_bclippings from the popular business press /
250 _a1991-1992 ed.
260 _aHomewood, IL ;
_aBoston, MA :
_bIrwin,
_c1991.
300 _aviii, 107 p. :
_bill. ;
_c26 cm.
650 0 _aMarketing
700 1 _aPerreault, William D.,
942 _cEK
999 _c15207
_d15207