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1.
Consumer behavior : building marketing strategy /

by Hawkins, Del I; Best, Roger J; Coney, Kenneth A.

Edition: 8th edMaterial type: book Book Publisher: Boston : Irwin/McGraw Hill, c2001Availability: Items available for loan: Library Block A [658 LIW 2001 A041 Or.] (1).

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2.
Market-based management : strategies for growing customer value and profitability /

by Best, Roger J.

Edition: 4th ed.Material type: book Book Publisher: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2005Availability: Items available for loan: Library Block A [658 PEA 2005 A050 Or.] (1).

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មជ្ឈមណ្ឌលឯការនៃសាកលវិទ្យាល័យភូមិន្ទកសិកម្មចំការដូង

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