Kerin, Roger A. <br/><br/>
Marketing / 

 - Twelfth edition. 
 - xliv, 740 pages ;  29 cm 
<br/><br/><label>ISBN: </label>9780077861032 (alk. paper) 0077861035 (alk. paper) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.
<br/><br/><label>Dewey Class. No.: </label>658 MCG 2015 A115 Or.