Introduction to mass communication : media literacy and culture /
- Updated media enhanced 3rd ed.
- Boston : McGraw-Hill, c2004.
- xxxvi, 529, [42] p. : ill. (some col.), col. maps ; 26 cm. + 2 student CD-ROMs (4 3/4 in.)
0072998377 (alk. paper)
Mass media. Mass media and culture. Media literacy.