The rise of sharing : fourth-stage consumer society in Japan /
by Miura, Atsushi; Lewis, Dana; LTCB International Library Trust; Kokusai Bunka Kaikan (Tokyo, Japan).
Material type:
BookSeries: Edition: 1st English edition.Description: xxiv, 350 pages : illustrations ; 24 cm.ISBN: 9784924971387; 4924971383.Subject(s): Consumption (Economics) | Consumption (Economics) | Consumer behavior | Consumer behavior | Consumption (Economics) | Consumption (Economics) | Economic history | Konsumgesellschaft | Verbraucherverhalten | TeilenDDC classification: 306 INT 2014 A066 Or. Summary: Miura Atsushi draws on more than three decades of experience on the front lines of Japanese marketing research to track the four stages Japan's consumer society has traversed since th turn of the century to th present. Looking forward, he both documents the emergence of a new sharing society in Japan, and offers survival strategies for business in a people-centric, post-materialist economy.
| Item type | Current location | Call number | Status | Date due |
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សៀវភៅភាសាអង់គ្លេស
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Library Block A A066 | 306 INT 2014 A066 Or. (Browse shelf) | Available |
"LTCB International Library Trust/International House of Japan."
Translation of: Daiyon no shōhi : tsunagari o umidasu shakai e.
Miura Atsushi draws on more than three decades of experience on the front lines of Japanese marketing research to track the four stages Japan's consumer society has traversed since th turn of the century to th present. Looking forward, he both documents the emergence of a new sharing society in Japan, and offers survival strategies for business in a people-centric, post-materialist economy.
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